The i cycle project is a collaborative effort between streetwear brand Sup Clothing, Cycling Team Crank Arm Steady and local Performance Cycling Syndicate Getset.
Originally concieved during Crank Arm Steady’s 120km Tour of Singapore in 2009, the i cycle project highlights dire need for road equality for cyclists of all shapes and form. The goal, though monumental, is to raise awareness of cycling as a full fledged legitimate sport and mode of transport on the streets of Singapore.
The collaborative effort bridges the divide between road cyclists and fixed gear riders through 2 tees and 2 caps that celebrate and commemorate cycling in Singapore. Using like-minded inspiration, aesthetics and fabrication the combined, the collection celebrates performance and fixed gear cycling beauty in the heart of Singapore.
The ‘Longhouse’ tee by Yasin for Getset speaks roadie from the heart, the coffee and hawker stall along Upper Thompson Road having been the epicentre for roadies, pro and amatuer cycling teams for more than a decade. This picture was taken a few minutes shy of 7am on a Saturday Morning, the quintessential roll out time.
The ‘Fixie’ tee by Yasin for Sup Clothing documents a small segment of the CAS ‘Tour of Singapore’, a 120km round island fixed gear ride that took place in late 2009 by the Crank Arm Steady crew. The respresents the physical manifestation of the Tour of Singapore Film, set to show at the Sup Clothing Store on the 17th of April, 2009. Both these tees are accompanied by a collection of performance cycling caps with each party’s insignias.
In summary,i cycle is simply a call to arms for the Singapore Cycling community to get together. This is the first step. To make cycling, cyclists known. People need to know that it is not a fad, phase or a recreation. It’s a life. A life style. Fixed or otherwise, cycling is here to stay. Whether you like it or not.
The launch of i cycle will be on Saturday, 17th of April at the Sup Store, Haji Lane, where we will premiere the film of Crank Arm Steady’s Tour of Singapore, as well as featuring exclusive prints of Singapore’s cycling scenes. Gracious sponsors Red Bull, Tiger Beer, Nike Sportswear, etc etc will be providing free drinks, banging tunes and prizes throughout the evening so we hope you join us to represent Singapore Cycling proudly. Or at the very least, for a drink and a good time.
Peace.
Now that’s what I’m talking about! See yu guys on the 17th!